The corporate website – also known as enterprise information portal (EIP) or corporate portal – is the hallmark of your company on the Internet.
You may use it to provide information on your company, to offer user-oriented services, and to communicate efficiently with your target groups. Thus, it will boost your image transfer and your long-term customer retention. We will help you convey your corporate image across various media, to conduct pinpoint communication with your target groups, and to offer clearly structured services that will save time and money.
From the conceptualisation of tools and contents for your corporate communications, to the development or adaptation of a media-adequate corporate design, all the way to the integration of content management systems (CMS) for maintaining and controlling your online media, we will use all-inclusive solutions as your one-stop shop to bolster your market position. In this context, our services include the user- and media-adequate processing of existing contents as well as the development of new formats that you can use to communicate your company’s message in a pinpoint fashion. In addition to an optimal interlinking of backend and frontend systems, the integration of databases represents another focal point of our work.
Our Solutions
Corporate Websites
Usability / Joy of Use
Optimal user comfort is one of the key factors influencing the success of your Internet presence. Beyond the functional user-friendliness, we have identified additional value-added potential in the interaction with a given website: The so-called joy of use, that is, the positive sensation derived from using it. In order to do justice to both of these utilisation needs, we consistently affect a user’s point of view when developing and implementing a given website, and try to reconcile the user needs of your target groups with the communication/ staging ambitions of your (corporate) brand on the Internet.
Brand Staging
Increasing bandwidths keep widening the range of options for staging your product brand or corporate brand on the Internet in emotionally engaging ways. We will help you turn your brand into a true online experience, charging them with positive sensations through multi-media marketing campaigns, landing pages, or interactive specials.
SEO & Tracking
The quick findability and high positioning of your website in search engines are decisive criteria for your website’s success. We will advise you comprehensively on all potential options for search engine optimisation (SEO). Users leave more tell-tale traces on the Internet than in any other medium. Every click, every page upload, is documented in log files and other stats. Through the systematic evaluation of these stats we gain insights into the user behaviour of your target group, and can thus meter the effectiveness of your online actions – even in real time.
